Field Force Analyst
Red Bull
Full-time
On-site
Istanbul İstanbul Turkey
Sports
Company Description
The Field Force Analyst is responsible for analyzing field sales performance, monitoring KPIs, and generating actionable insights to improve sales force effectiveness and operational efficiency. This role works closely with commercial and regional teams to ensure that sales strategies are accurately executed in the field and supported by data-driven decision-making.
To enhance field sales performance by delivering accurate reporting, performance tracking, and analytical insights that support strategic decision-making and sustainable sales growth.
Job Description
REPORTING
Analyze daily, weekly, and monthly field sales performance data
Monitor and report key KPIs (Volume, Numeric & Weighted Distribution, SKU penetration, Call Productivity, Strike Rate, etc.)
Prepare regional and distributor-level performance comparisons
Conduct inactive customer and billing gap analyses
Evaluate route efficiency and visit frequency performance
Monitor forecast accuracy and perform variance analysis
Support incentive and bonus scheme performance tracking
Develop dashboards and management reports for leadership
Ensure CRM and field application data accuracy and consistency
Provide ad-hoc analyses to support commercial projects
Qualifications
Bachelor’s degree in Business Administration, Economics, Engineering, Statistics, or a related field.
2–4 years of experience in FMCG sales analytics or commercial analysis
Advanced Excel skills (Pivot Tables, Power Query, data modeling)
Preferably experience with Power BI or Tableau
Strong understanding of sales KPIs and performance management
Analytical mindset with strong problem-solving capabilities
Ability to translate data into actionable business insights
Strong reporting and presentation skills
Detail-oriented and results-driven
The Field Force Analyst is responsible for analyzing field sales performance, monitoring KPIs, and generating actionable insights to improve sales force effectiveness and operational efficiency. This role works closely with commercial and regional teams to ensure that sales strategies are accurately executed in the field and supported by data-driven decision-making.
To enhance field sales performance by delivering accurate reporting, performance tracking, and analytical insights that support strategic decision-making and sustainable sales growth.
Job Description
REPORTING
Analyze daily, weekly, and monthly field sales performance data
Monitor and report key KPIs (Volume, Numeric & Weighted Distribution, SKU penetration, Call Productivity, Strike Rate, etc.)
Prepare regional and distributor-level performance comparisons
Conduct inactive customer and billing gap analyses
Evaluate route efficiency and visit frequency performance
Monitor forecast accuracy and perform variance analysis
Support incentive and bonus scheme performance tracking
Develop dashboards and management reports for leadership
Ensure CRM and field application data accuracy and consistency
Provide ad-hoc analyses to support commercial projects
Qualifications
Bachelor’s degree in Business Administration, Economics, Engineering, Statistics, or a related field.
2–4 years of experience in FMCG sales analytics or commercial analysis
Advanced Excel skills (Pivot Tables, Power Query, data modeling)
Preferably experience with Power BI or Tableau
Strong understanding of sales KPIs and performance management
Analytical mindset with strong problem-solving capabilities
Ability to translate data into actionable business insights
Strong reporting and presentation skills
Detail-oriented and results-driven