Director, International Growth

The Director, International Growth is a critical strategic leader responsible for defining and leading the NFL’s international growth agenda. This role owns the development and execution of the League’s global expansion strategy, combining rigorous analytical thinking, structured problem-solving, and disciplined project leadership to shape the future of the NFL’s international business. As a senior thought partner to the Managing Director, International and the leadership team, the role drives high-impact initiatives that accelerate the League’s expansion and deepen its influence across global markets.

The position is responsible for developing market entry strategies, long-term growth plans, and data-driven fan development models to guide decision-making across international territories. The Director will lead a team and coordinate across Clubs, international offices, and League stakeholders to translate complex market dynamics into clear strategic recommendations and executable plans, ensuring consistent and scalable growth of fandom and commercial value globally.

Responsibilities

• Define and lead the NFL’s international growth strategy, including market entry frameworks, prioritization of key markets, and long-term business planning.
• Develop and implement data-driven fan development models, leveraging quantitative and qualitative insights to grow fandom and engagement across international markets.
• Identify, assess, and execute growth opportunities based on a deep analytical understanding of fan behavior, commercial drivers, and market dynamics.
• Establish and apply structured problem-solving and analytical frameworks (e.g., hypothesis-driven analysis, scenario modeling) to inform strategic decisions.
• Lead the development of long-range plans and annual business strategies, ensuring alignment with League priorities and measurable outcomes.
• Own and manage the Global Markets Program, including:
  • Defining KPIs and success metrics
  • Driving structured program governance and execution
  • Leading collaboration across Clubs and international offices
  • Delivering rigorous performance tracking, analytics, and reporting
• Provide strategic oversight and analytical business evaluation for international functions, including sponsorship, marketing, and consumer products.
• Identify white-space opportunities and develop high-impact strategic initiatives (“bigger bets”) to accelerate international growth.
• Lead and coordinate cross-functional, multi-market projects, ensuring structured execution across stakeholders, geographies, and timelines.
• Manage and develop a small team, fostering a culture of analytical rigor, accountability, and high performance.

Required Qualifications

• MBA or equivalent advanced degree strongly preferred.
• 10–12 years of experience in management consulting, investment banking, corporate strategy, or similarly rigorous analytical environments, with significant post-MBA experience.
• Proven track record of leading complex, cross-functional projects using structured project management methodologies.
• Demonstrated expertise in strategic analysis, financial modeling, and data-driven business case development.
• Experience in international market entry, growth strategy, or multi-market business expansion.
• Strong leadership experience, including managing teams and influencing senior stakeholders across organizations.
• Ability to translate complex data and market insights into clear strategic recommendations and actionable plans.

Other Key Attributes / Characteristics

• Exceptional analytical and structured thinker, with the ability to break down complex problems into actionable solutions.
• Strong project management discipline, capable of managing multiple high priority workstreams simultaneously.
• Proven problem solver with a solution-oriented mindset, balancing strategy and execution.
• Ability to synthesize large and complex datasets into clear, concise, and actionable insights.
• Excellent communication and presentation skills, particularly in senior executive settings.
• High level of professionalism, collaboration, and cultural awareness in a global environment.
• Embodies NFL values: Integrity, Respect, Responsibility to Team, and Resiliency, with strong compliance and ethics.

Supervisory Responsibility

• Two direct reports

Travel & Expected Hours of Work

• NFL employees are required to work 40 hours per week, with potential for overtime and weekend work based on business needs.
• Position requires international travel – up to 30%

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.