AO Publicity Manager

At Tennis Australia, we’re creating a more playful world through tennis – for everyone.

From grassroots to Grand Slams, tennis brings people together, inspires communities, and builds champions on and off the court.

We’re a team of imaginative and passionate people who believe in the power of sport to make a difference. If you're ready to help us serve up real impact, we’d love to hear from you.
 

We’re committed to reflecting the communities we work and play in. We strongly encourage applications from women, Aboriginal and Torres Strait Islander peoples, LGBTQI+ individuals, people with disability, and people from culturally diverse backgrounds.


About the role

We are now seeking a Publicity Manager – Australian Open (AO) to join our team on a 12-month fixed term basis.

This is a fast-paced, hands-on role suited to an experienced and creative publicist, likely with an agency background and with a strong news sense and eye for a great story and photo opp. You’ll bring outstanding relationships, sharp writing skills and ability to juggle multiple campaigns in a high energy environment.

As AO Publicity Manager, you’ll lead a year-round publicity strategy that elevates the tournament’s global and domestic profile, drives integrated storytelling across traditional and new media, and showcases the tournament’s innovation, commercial partnerships, and core pillars of food, family and entertainment.  

Reporting into the Head of PR, you’ll collaborate with a wide range of internal and external stakeholders to drive traditional, digital, and social coverage for the Australian Open year-round. From major announcements and partner campaigns to influencer activations and media relations, you’ll play a key role in shaping how the world sees the AO!

In this role you will:

• Lead the development and delivery of a year-round AO publicity strategy, including announcements, story angles, campaigns, and media opportunities
• Identify and pitch newsworthy stories to local, national, and international media, driving awareness, engagement, and partner objectives
• Collaborate with Marketing, Content, Digital, Operations, Broadcast, Player Relations, and Commercial teams on new initiatives and integrated campaigns
• Develop media materials and manage events, from press releases and media kits to launches, stunts, and photo opportunities, including briefing and preparing key spokespeople as required
• Work with the Content team on influencer and creator strategies to expand coverage across new platforms
• Recruit, brief, and manage seasonal publicity staff, contractors, and interns, and oversee media monitoring and campaign reporting for stakeholders and partners

About you

To be successful in this role you will:

• Have proven experience in Public Relations or a similar role, with a passion for sport, major events, and storytelling that engages audiences
• Be skilled at building and maintaining collaborative relationships with a wide range of internal and external stakeholders including journalists, broadcasters, influencers and creators
• Demonstrate excellent presentation and communication skills, both one-on-one and in group settings
• Have strong organisational skills and attention to detail, with the ability to manage complex timelines and deliver under tight deadlines
• Hold (or be willing to obtain) a current Police Check and Working with Children Check
• Preparedness to be flexible regarding working hours and arrangements relating to work associated with Tennis Australia

What’s to love?

• Career development with a range of formal education and on the job training opportunities
• Tickets to the Australian Open plus Superbox tickets to events at Rod Laver & Melbourne Arena
• Monthly health & wellbeing activities with access to CorePlus Pilates
• Onsite gym, tennis facilities & free onsite car parking
• Salary packaging & a range of discounts from our sponsorship partners
• Attractive leave benefits - with up to 26 weeks of paid parental leave for all primary caregivers and Sorry Business and Ceremonial Leave for Aboriginal and Torres Strait Islander employees
• We are proud to be recognised as an employer of choice for women by WORK180

To Apply

If you think you’re up to the challenge, we’d love to hear from you! Please submit your resume and cover letter via our online application system. Please note, only applications submitted through our system will be considered. 

If you need assistance or adjustments to fully participate in the application process, please contact recruit@Tennis.com.au.

Applications close the 22nd of March; however, we will be reviewing applications as they are received, therefore this role may close sooner if we find the right candidate.

Tennis Australia is committed to providing a safe environment for all tennis participants, including children and young people. It is essential everyone involved with delivering tennis in Australia understands their responsibility in relation to child-safety.

 

We believe playing makes life better and we are always on the lookout to talented people to join our team and help us create a playful world through tennis.

Even if we are not currently advertising the position that you are looking for today, we may be tomorrow. There are a number of ways that you can keep up-to-date with new opportunities as they happen. 

We encourage you to create a profile and register for our job alerts, as well as follow Tennis Australia on LinkedIn to stay up to date on the latest news and opportunities.